By John Ruberry
Newspapers have been folding fairly regularly for decades. Unable to adapt to the rise of television in the 1950s and the rise of the internet in the 1990s, the marketplace has spoken.
And it’s still speaking
Despite the rapid evolution of news consumption, the one finite resource is still time. If someone is scrolling X (Twitter), or worse, Facebook, then they’re not reading a newspaper, whether it’s an online edition or print. Sure, newspapers, magazines, broadcast and cable networks, and local TV stations utilize social media to attract visitors, but most users only casually scan the headlines.
As for the dead tree media, Chicago still has two major daily newspapers, the Tribune and the Sun-Times, and both are bat sh*t crazy woke. Even in a deep blue city like Chicago, my guess is at best 30-percent of the population are members of the far-left. Once you include the suburbs, again it’s my guess, there’s a center-right majority.
Even if I’m wrong, the greatest athlete ever to put on a Chicago professional sports uniform, Michael Jordan, proved he had more common sense than most left-wing Chicago journalists and publishers. “Republicans buy sneakers too,” he said decades ago.
Since the June 27 Joe Biden debate wipeout, the media, both nationally and here in the Chicago area, have been exposed as collection of liars and propagandists. Conservatives have known that for years, only now everyone else is aware, with possible exception of the dumbest person on the internet, pro-Biden brat Harry Sisson.
During the spring session of the Illinois General Assembly, the gerrymandered empowered Democratic supermajorities passed a series of bills–all first of its kind–that will offer taxpayer funded subsidies to dying newspapers and other media outlets. I covered this subject five months ago in this Da Tech Guy post: Journalism’s “extinction event” will lead to new and better choices for news.
Forbes offered a summary of this awful-offal bills in May:
Several of the new provisions [according to that legislation] aimed at shoring up local news outlets are written into the Illinois state budget as employment tax credits. They provide $25 million to newsrooms that hire or retain local reporters over five years. Specifically, newsrooms will receive $15,000 for each current reporter they employ and $25,000 for each new hire. The incentives are available to nonprofit and for-profit organizations alike, though there are limits on how much individual newsrooms and media companies can receive.
Separately, the Strengthening Community Media legislation, which passed both Illinois legislative chambers at the end of May and is awaiting signature by the governor, dedicates 50% of state advertising to local news outlets. It also requires that any newspaper in Illinois that intends to sell itself to an out-of-state company notify the public and its own employees 120 days before a sale occurs. The goal of this measure is to give in-state businesses and nonprofits the chance to bid on the outlet and increase the likelihood that ownership stays in state.
Terrible, terrible, terrible.
I’d like to say that it’s not up to Illinois to pick winners and losers, but the situation is worse than that. Illinois will be picking the losers.
For example, the headline of Sunday’s e-edition of the Chicago Tribune reads, “Trump ‘safe’ after gunfire.” A more accurate headline would be “Trump survives assassination attempt.” The Trib refuses to portray Trump sympathetically–it needs to placate its fellow wokesters.
After the very bloody July 4th weekend, Chicago’s far-left mayor and former Defund the Police advocate, Brandon Johnson, in a rambling press conference, blamed Richard M. Nixon, who resigned the president 50 years ago next month, for the carnage.
Okay, he didn’t flat out say, “Over 100 people were shot in Chicago last weekend–and it’s because of Nixon.” Again, Johnson didn’t utter those words.
Here’s what the mayor said:
Black death has been unfortunately been accepted in this country for a very long time. We had a chance 60 years ago to get at the root causes. And people mocked President Johnson, and we ended up with Richard Nixon.
So yes, Brandon Johnson blamed Nixon.
But the Chicago Sun-Times, in a laughably wretched fact-check, claimed he didn’t blame Nixon. As with the Tribune e-edition X post, the comments on X accompanying the Sun-Times fact-check are quite entertaining.
As Dan Bongino says so often, “The media wants to tell a story, not THE story.”
Understandably Chicago area readers, except for those wokesters, tune out the Tribune and the Sun-Times.
The rest of Illinois has other legacy newspapers that are equally rotten. Gannett’s Rockford Register Star, it’s deriders know it as “the Red Star,” immediately comes to mind.
The bills to offer taxpayer subsidies to these propaganda outlets are awaiting Governor J.B. Pritzker’s signature. I suspect Pritzker, a billionaire heir to the Hyatt Hotel fortune and a Chicago Democrat, will sign them.
Pritzker is a likely presidential candidate in 2028–if not sooner. He’ll want his story, not the story, to get out. He’ll want the Democrats’ story–subsidized by taxpayers– to be told, not the real story.
Again, I have to tell Illinois’ legacy media that it makes more business sense to reach out to a majority of people as opposed to a few. But ideologues don’t cope well with common sense.
One more thing: Both nationally and in Illinois, the media has been claiming that Trump is a threat to democracy. If that was true, of course, then why didn’t 45 set up a dictatorship after the 2016 election?
John Ruberry regularly blogs from the Chicago area at Marathon Pundit.
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